The Half the Sky: movement officially launches an interactive Facebook game: Half the Sky: the game.
When asked about “How the game will influence its users?” all parties who spoke shared the same common goal: to educate the public on how girls and women face oppression on a daily basis, and to enable users to donate. The game promises to be an exceptional route to take in order to deliver funds to such a worthy cause; not to mention the interactive user-experience (by being able to play with other Facebook users) will make it fun, and most likely addictive- of course… not in a bad way. Sheryl Wudunn specifically stressed that the game will be user-friendly for “… girls and women of all ages, who come from many different walks of life”.
