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Tesla Motors' Model S Drives Into Facebook Game Car Town

 
John Gaudiosi
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John Gaudiosi is co-founder of GameHub Content Network and Editor-In-Chief of GamerHub.tv. He's covered the video game industry for 20 years for outlets like Reuters, The Hollywood Reporter, Forbes, CNN, Entertainment Weekly, Geek Magazine, NVISION and Tegrazone. 

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 Published February 26, 2013 8:13 AM

The Motor Trend 2013 Car of The Year features the latest NVIDIA Tegra 3 technology.


“Cie Games has proven that it’s one of the best development partners to work with on successfully integrating a brand into a Facebook game in a meaningful way,” said Edward Loh, editor-in-chief, Motor Trend magazine. “Lending the use of the Motor Trend name and the Tesla Model S electric luxury sedan, our 2013 Car of the Year, to Car Town is testament to what a great game it is for gearheads everywhere.”

Car Town is a social game in which players collect and customize virtual cars in garages of their own design; participate in challenges pulled straight from popular movies and TV shows, such as Ghostbusters, “Top Gear” and Back to the Future; and earn iconic cars from each of those franchises.

“Model S, the world’s first premium electric vehicle, is one of the most technologically advanced cars on the road,” said Shanna Hendriks, communications manager, Tesla Motors. “Integrating it into Car Town allows us to introduce players to the benefits of Model S in a unique and virtual way.”

Car Town is one of the leading games on the Facebook platform, with nearly 50 million lifetime players, and the game’s recently launched sequel for iPhone, iPad and iPod touch, Car Town Streets, has broken into the Top 10 Games chart on the App Store in multiple countries.

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