IHS Screen Digest expects Nintendo Wii U to be sold out worldwide this Christmas shopping season, but the long-term success of the new console remains a question mark.
FIFA Soccer 13 Wii U
Nintendo addresses its weaknesses
Nintendo's recent strategic announcements show a company that has identified its weaknesses and is willing to adapt in order to remain competitive. The Wii U games lineup for the launch window features more third-party developers than Nintendo has had for its consoles in the past. The company has also partnered with 3D game engine provider Unity to encourage new games developers to come on board, and it has additional titles in the pipeline to keep content fresh as the new year progresses. Nintendo is also focusing needed attention on its digital and online strategy with its own upgraded store and community platform.
"How the company executes on these new initiatives will have a substantial impact on the Wii U's ability to maintain its market relevance past the launch phase when competing with the burgeoning choice of connected devices that serve games content to consumers," added Harding-Rolls.
