Step by step instructions to help Sony beat Microsoft in the upcoming next-gen console war
3) Social media, while it may seem like a far fetched idea Sony has made its new PSN very much like a social media website similar to Facebook and with the instant screenshot upload feature it will accomplish free advertising for Sony to keep the buzz going gamers who have not yet decided which console to purchase as well as show some of the new features that the Playstation 4 offers.
If Sony follows these simple steps they can assure themselves a successful launch for the Playstation 4 and give them a better chance of being the leader in the next-gen console war.