After taking CES by storm, 4K finally hits the United States. An LG exec shows off what 4K can do and explains what it means for gamers in this exclusive video interview from Los Angeles.
Campbell, widely quoted technologist and futurist who serves on the CEA Ultra HD Working Group, said, “I liken the dawn of Ultra HD technology to the switch from standard-definition analog TV to digital high-definition TV in the late 1990s. It’s going to be big, and not just because it’s key for big screens. I can already see consumers calling for more models, more sizes and more content.”
“Picture quality has always been LG’s foremost priority, one that’s especially important now as manufacturers scale TVs to meet the trend line pointing toward larger and larger class sizes,” said Jay Vandenbree, senior vice president, LG Electronics USA, and head of LG’s U.S. home entertainment business. “We were instrumental in developing the HD standard and, similarly, our goal now is to pioneer Ultra High Def technology to create the crisp and immersive viewing experience consumers are currently missing with large-screen TVs.”
Joseph Akhtarzad, vice president and co-owner of Video & Audio Center’s three LA-area stores, said, “Ultra High Definition is a very significant development, a high-end product catering to a high-end consumer who demands the ultimate home entertainment experience. We are proud to be the first retailer in the nation to sell this cutting-edge LG technology to consumers.”
In addition to its excellent picture quality, LG’s 84LM9600 boasts a growing Smart TV ecosystem, which is composed of over 1,000 apps and gives users access to a growing range of premium content services. Users can easily browse and navigate through the Smart TV ecosystem using LG’s Magic Remote, which allows users to make commands using the control modes of Voice Recognition, Wheel, Magic Gesture and Point. It also features LG’s CINEMA 3D technology and an imbedded 2D to 3D conversion engine expanding 3D content availability.
