Star Trek Into Darkness actress Alice Eve helped announce the new app that will usher in exclusive content, including real world games.
Highlights of the app include:
An audio scan function that can be turned on to automatically recognize and reward users for watching Star Trek Into Darkness content on TV and other media;
An image scan function that enables users to interact with images printed or viewable in the real world;
A geofencing function for location-based experiences;
New Star Trek Into Darkness content, such as videos, images and wallpapers delivered directly to users’ mobile devices;
Exclusive opportunities and special offers only available to app users;
One lucky sweepstakes winner will be rewarded with the grand prize of attending the Star Trek Into Darkness U.S. premiere.
The movie, which opens May 17, is written by Roberto Orci & Alex Kurtzman & Damon Lindelof and directed by J.J. Abrams. Abrams is producing with Bryan Burk through Bad Robot Productions, along with Lindelof, Kurtzman and Orci. Jeffrey Chernov and Skydance Productions’ David Ellison, Dana Goldberg and Paul Schwake are the executive producers.
Gamers will be able to experience a prequel experience with Namco Bandai Games Star Trek: The Video Game in April. The game will be available for PC, Xbox 360 and PlayStation 3 and features the cast of films. The game will serve as a bridge between the two films.
