Free-to-play game now offers a new way to pay in-game.
Jagex has introduced in-game bonds to the fantasy online world, providing players with the means to trade in-game effort for tangible benefits, including membership. The launch of bonds is Jagex’s latest innovation in free-to-play, a market they entered over a decade ago.
Bonds completely liberate player-to-player trading, offering RuneScape players more choice and freedom than ever before. This includes the ability to now access all premium membership content through the in-game wealth earned by dedicated players, who can also gift Bonds to a friend or fellow clan member anywhere in the world. Available to purchase directly from RuneScape.com, the new pay-through-play currency is intended to help all parts of the community access premium content and services during these tough economic times.
“The launch of bonds for RuneScape is a really positive move, which will improve the game’s economy and give players more choice in how they get membership. We care as passionately about RuneScape as the game’s community, and are committed to laying the foundations for the next 10 years of RuneScape growth. This update is a firm step in that direction,” said Phil Mansell, Executive Producer of RuneScape. “Many players will have accrued a small fortune’s worth of GP and valuable items in-game over their years of playing RuneScape. By introducing Bonds, millions of dedicated players will now have the choice to fund their membership and other services for free through the exchange of in-game wealth for Bonds.”