How did Microsoft do at selling the Xbox One to gamers at E3?
Yesterday, Microsoft finally gave gamers all of the details that we were eagerly awaiting at their E3 conferences. I felt that there were almost as many questions prior to this conference than prior to the Playstation 4 and Xbox One unveilings earlier in the year. Microsoft was expected to come out guns blazing to help overcome the controversies surrounding the Xbox One, their strategy for E3 was to talk only about games in this presentation unlike the entertainment oriented presentation in April when the Xbox One was first introduced. Right out of the gate Microsoft blew away gamers with a beautiful new trailer for Metal Gear Solid 5: The Phantom Pain and continued to impress gamers with their stellar lineup of Triple A games such as a next-generation Halo title as well as the highly anticipated game Ryse, which since its last public appearance has received a complete game play overhaul. After impressing many in the audience as well as myself who was watching via live-stream Microsoft announced the release details of the Xbox One that it would be launching in November with a $499 price tag. The news was received with a luke-warm reaction from the crowd for what many believe is a high price tag for the console. In some ways I agree with the sentiment that the console is a big pricey but I can also justify why and perhaps if Microsoft clarified its reason for such a price point it would have received a better reception.
