Paul & Guha talks about the evolution of the Skylanders franchise using customer feedback to develop SWAP Force.
SWAP Force keeps the gameplay and toy play fresh thorough innovation and elevation of quality by increasing the Skylander collection. The Skylanders franchise receives added benefit with 32 new characters all with different abilities. Paul & Guha detail their secrets in making Skylanders a popular franchise. Growing Skylanders by valuing the importance of customer feedback, elevating magic, art and quality by delivering value through play experience with mixing and matching Skylanders characters.
